An angel investor or Business Angel is an entity that helps the Project with its financing, i.e. with advice in other areas. The Business Angel is an experienced or former entrepreneur, usually a C-level executive who is not thrown around by market cycles. In the Czech Republic, Byznys Anděl is a slowly emerging term, but in Western countries it is often part of financial plans, especially for projects that carry big visions or have a social impact. For the first time in the Czech Republic, he spoke about Radna Williams' Global Trends in Angel Investing in 2017 thanks to the CzechInvest agency.

Randy Williams je zakladatel největší andělské investorské sítě Keirets Forum, komunity akreditovaných andělských investorů a venture kapitalistů.

In 2017, the first Startup Report study was also created, which maps the Czech business environment with the aim of cultivating and reflecting the ecosystem of startups from the perspective of investors and providing relevant information to laymen and demanding investors. Its initiator is the founder and director of the CEE branch of Keirest Forum, Daniel Šenkýř.

An angel investor typically takes a 10-20% stake in the company and gets paid through a return on their investment. (10-20% is also the recommended amount of an angel's investment compared to the angel's total investment portfolio). The return takes the form of a lump sum payment or a series of payments, but it can also be in the form of a share of the company's equity or receiving a share of the profits. Karel Obluk, former CEO of AVG, investor, Partner of the Evolution Equity Partners fund and president of the Czech Business Angels Association, estimates the return on investment in the Czech Republic over several years (often ten or more).

Compared to VC (Venture capitalists), Business Angels are suitable investors for smaller Projects with lower investment amounts. They can be addressed by an Early Stage Entrepreneur who is just finalizing their Product and an Entrepreneur who has already passed their first sales and pilot phase dates. Although it is customary for a Project or Product to be partially unique, carrying elements of innovation and a wider social impact, athletes, for example, once sought their investors in the same way. They created a presentation, now a "Pitch Deck" and introduced themselves as a Product with a request for support. You have nothing to lose by contacting an angel investor or an association bringing together investors. You will learn to present your business plan clearly, concisely and effectively. You get to know a new environment and new contacts, even at the cost of failing. Many famous Projects were rejected at first (Star Wars, Avatar).