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Czech and American marketing. D

The difference between Czech and American marketing

American business practices are different. Marketing practices are considered invasive by many European countries, yet many marketers and entrepreneurs copy...

The Gender Gap in Finance. Image by Freepik

Gender gap in finances limits mothers and family development

When the gender gap is mentioned, many people do not think of the key issue through media coverage of colorful physical...

Inclusive business. Image by Freepik

What is inclusion and what is inclusive business?

The term inclusion carries the meaning of accepting or including a part into a whole. Its opposite is exclusion, which can be...

Women in science. Image by Freepik

Women in science: opportunities and obstacles

Women in science receive less recognition for their contributions. A large-scale study involving researchers and multiple university departments found that women...

Marketing mistakes from perspective of internationalization. Image by Lifestylememory on Freepik

3 mistakes in marketing (internationalisation perspective)

As a small business owner, you need to look beyond traditional forms of marketing. Taking inspiration from abroad is essential but...

Andělský investor. Image by pch.vector on Freepik

Who is Business Angel or angel investor?

An angel investor or Business Angel is an entity that helps the Project with its financing, i.e. with advice in...